It's time for a new standard in carbon accounting. 📈 For too long, the industry has relied on generic emissions factors. They served a purpose, but they have significant flaws: Spend-based factors create a broken incentive: the only way to reduce reported emissions is to reduce spend. Activity-based factors are a step up, but they can't differentiate between a product from a sustainability leader and one from a standard performer. This produces data that isn't granular enough for strategic...

We've always believed that the power of AI for sustainability should be truly transformative, extending far beyond the tech sector. To...

Regulators want audit-grade product footprints, buyers want proof that every component is low-carbon, and most manufacturers are still...