It's time for a new standard in carbon accounting. 📈 For too long, the industry has relied on generic emissions factors. They served a purpose, but they have significant flaws: Spend-based factors create a broken incentive: the only way to reduce reported emissions is to reduce spend. Activity-based factors are a step up, but they can't differentiate between a product from a sustainability leader and one from a standard performer. This produces data that isn't granular eno

We've always believed that the power of AI for sustainability should be truly transformative, extending far beyond the tech sector. To...

Regulators want audit-grade product footprints, buyers want proof that every component is low-carbon, and most manufacturers are still...

Does this scenario sound familiar? 🤔 You're chasing travel and purchase data—but only a fraction of colleagues respond. Your net-zero...

If you've ever advocated for sustainability within your organisation, you've likely heard the phrase, "We don’t have the budget—cutting...

Universities often discover that the majority of their carbon footprint stems from student travel, an enormous source of Scope 3...